As a copywriter, you have to face various challenges nowadays. Some people might think that copywriters are paid for solely writing marketing texts. Coming up with a few creative ideas and getting paid for it, sounds quite easy, doesn’t it? But let me tell you: It is way more than that.
Copywriters can be seen as the mouthpiece of a company and play an essential role when it comes to marketing campaigns. Their generated texts, be it headlines, product descriptions, or newsletters, can make or break the message of a company and, therefore, have a significant impact on its reputation.
Not only in marketing, but also in other segments, using the right words is essential. Think of emails, letters, or customer service, for example. People have to make sure that they choose the right language and the right phrases depending on their audience. But as we know, human-generated texts are of course biased and can lead to many misunderstandings. Here, artificial intelligence can provide a remedy. How? – By making you benefit from copywriting generator software.
Copywriting generator software – what is it exactly and how does it work?
A copywriting generator software (in short: copywriting software) is an AI-powered tool that was designed to help and assist you with content creation. It can help you to create countless types of texts without you having to come up with ideas on your own or struggle with writer’s block. It can further help you to increase your output without compromising on quality and help you to build a good reputation in your niche. If you’re not good at writing, or if you need inspiration, artificial intelligence can provide you with data-driven and high-value text suggestions you can make use of.
I’m sure that you wonder how this works in particular. A copywriting generator software works with the help of Natural Language Generation (NLG) and GPT-3. Natural Language Generation means that artificial intelligence collects data from countless sources, such as websites, search engines, or even videos and podcasts, and converts the computerized data into human language. The algorithms and the process of machine learning help the copywriting generator software to improve itself and write better texts constantly, depending on how much information is available and collected.
They are able to recognize both patterns and trends based on what has been written so far by humans and suggest new ideas to create more content. The quality of the generated texts is so good that people can barely, or not at all, distinguish them from human-written texts.
As for GPT-3, it defines a language model which has been developed and launched by OpenAI. It stands for Generative Pre-trained Transformer 3 and uses deep learning to create human-like texts, just like Natural Language Generation.
Especially tech-driven companies, but also government agencies rely on copywriting generator software already as it saves considerable time and resources. With the help of the software, they can create complete texts from a few words or sentences.
Here is a list of text types the copywriting generator software can create within seconds
- Sales Copy/Ad Copy: A good ad copy persuades your reader to take specific action and to buy your product or services. Therefore, generating targeted and personalized ad copy is crucial. The copywriting generator software can help you to do so. Ad copy includes: headlines, newsletter subject lines, Google ads, or slogans.
- Storytelling. Storytelling can be seen as the future of marketing. We use them to justify our actions and add reasoning to our world. If you tell a good story, your customers won’t even realize that they are sold to. But why? Well, the answer is that we make decisions based on our emotions, and not based on logical reasoning. Most of the time at least, I think you found yourself there too already. An effective copywriting software is able to create a whole story with a few keywords only that will convince customers of your product.
- Phrases/Slogans. A short slogan energizes your copy and adds a touch of finesse. Copywriters for example use it often to deliver a message in a quick yet effective way. The software can help you to create a message that grabs your audience’s attention and makes them remember your brand.
- Emails. As you might know, emails, to be more particular newsletters, are among the most powerful business tools brands use to generate clicks. They come in various forms, such as promotions, offers, or brochures. But often, people move any email they don’t recognize into their trash bin. This is where the copywriting generator software can help you to generate highly personalized newsletter subject lines that will catch your audience’s attention and makes them open your email. And the list goes on. Not only can the software create subject lines, it can also provide templates helping you to create emails that are both engaging and different.
- Letters. Have you ever wondered, what’s wrong with your sales funnel? Well, there’s a chance that the issue lies within your sales letter you send out to the respective persons. Writing interesting sales letters can often be a challenge. With artificial intelligence, you don’t have to have a good understanding of each component of a sales letter. You will only need to fill out each component required by the copywriting software and let it do the rest.
- Templates. A good copywriting generation software provides you with various templates for different kinds of content. Some examples are: Facebook Ads, Blog Content Templates, or Landing Page Templates. Creating the right content for different channels can be quite difficult if you don’t know what type of content your audience responds the most to. The copywriting software provides a good solution to help you with generating the right texts.
How to create content exactly?
Here are the steps required to create content with a copywriting generator software:
- Select a type of copy. Depending on the text you would like to generate, choose the right type of content for your needs. Would you like to create a marketing campaign and still miss good slogans? Or would you like to write a product description, or a good story to promote your company? The possibilities are endless, it’s your choice.
- Describe your product. Now it’s time to give the software some information it can work with. Describe your product and your company briefly and input the most important keywords.
- Get your results immediately and edit. After you gave the software some input, it’s time to let it do magic. One click only and the copywriting generator creates different suggestions for you to work with. You can make use of the created content right away, or, if needed, edit and optimize it further. Sometimes a copywriting software can help you to overcome writer’s block as well and give you new ideas for content. You can also run the software over and over to get more ideas, of course.
- Create great content!
Why using a copywriting generator software?
Let me show you a few reasons why you should not miss out on working with copywriting softwares:
- Get endless ideas at the click of a button. You don’t have to rack your brain anymore, trying to come up with content that you can make sure convinces your audience. Sometimes, it can be really frustrating when the content you generated does not perform the way you would like. With copywriting software, this is passé.
- Scale your marketing content infinite times over. Powered by artificial intelligence and high-performing content, copywriter softwares will help your company to drive growth at unprecedented quality and speed.
- Never stare at a blank page again. As aforementioned already, coming up with good ideas can be challenging sometimes. The copywriting software provides great content for you to use and work with.
- Content for everyone. Whether you are a marketing agency, a freelancer, an in-house marketing team, or an e-commerce owner. Everyone can make use of the benefits of copywriting generator softwares.
- Content in minutes, not weeks. Creating a marketing campaign for example can take brands weeks, or even months, from ideation to the final text. Save valuable time by letting artificial intelligence do the work. Companies can focus on more important tasks in the meantime or copywriters can focus on the more creative part of their job.
You see that using a copywriting generator software comes with loads of benefits. Not only is it easy to use and convenient, it also saves a lot of time and effort. Would you also like to try out a copywriting software and make use of the many benefits? Then sign up for your free trial at neuroflash and convince yourself!
