What is an open rate vs. click rate vs. effective rate? The open rate is the percentage of emails that were opened. You can distinguish between emails that have been sent and emails that have arrived. The formula for this
We all know this feeling: newsletter after newsletter in your inbox, but no desire to open them. Nowadays, customers are flooded with an overabundance of emails full of information, especially newsletters. This problem is faced by many annoyed customers who
