Facebook Ad Primary Text

Create excellent converting primary text for your Facebook Ads.

If people get to your ad text, your image and title could attract both attention and interest. This means that you can usually assume that people who read your primary text are already thinking about clicking on your ad or taking the action you want them to take. The primary text is therefore there to do the final persuasion work and to provide more details about your product, newsletter or article, for example. These details should above all answer the open questions that exist in the minds of your target groups and remove any final uncertainties. If your ad image or title has not yet clarified exactly who the content of your ad is intended for, you should clarify in the text at the latest which groups of people you are addressing and qualify your target group accordingly. For example, you can address a problem or a need that your target group is concerned about. The best way to do this is to ask a question, as this will make people think and silently answer the question.

Examples created by neuroflash

🌿 We love plants. 💡 We want to share our love of plants with you and have therefore opened a very special greenhouse in Munich: https://…
Give your home a makeover with plants from the new greenhouse Müller! 👉 https://…      
🌿🔥 Green nature! The greenhouse plants from Müller create an oasis in your home: https://…

How to write a good brief to get the best AI suggestions

Your brief is extremely important so that neuroflash can write high-quality texts for you. The more precise your brief, the better the AI-written texts. Our rule of thumb is: 3-4 precise sentences or 4-5 meaningful and coherent keywords (separated by commas!). You should ask yourself the following questions for a good brief: What makes your product special? Who is it for? What is important information that should be addressed in the AI-written texts?

Product description

In the text field “Product description” you can enter who your product/company or service is aimed at. What is your USP? Who are you addressing with your product / service? What features and information should your AI-written text send out? Try to describe your offer as specifically as possible.

Brand/product name

In the “Brand/product name” text field, you can enter one or more keywords that must also appear in the primary text generated by the AI for your Facebook Ad. If, for example, you want to create a primary text for your Facebook Ad for your company, enter your company name “Gewächshaus Müller” there. If a keyword does not appear in the generated texts, simply click on Refresh and have new suggestions written.

Good Brief Example

With the Roadmachine 01 Four, the designers at BMC have developed an arrow-quick 28″ road bike that will particularly delight sporty gentlemen. This is primarily due to the stiff and lightweight diamond frame made of carbon. But the rest of the equipment is also well thought-out and functional. As a result, the bike offers consistently high performance, no matter what challenge awaits.

Bad Brief Example

Roadmachine 01 Four road bike, Sale

Other text types